This course covers the fundamentals of SEO, including on-site optimisation, link building strategies, and integrating social media to boost search rankings. Participants will explore local search techniques to reach target audiences, as well as the basics of pay-per-click (PPC) advertising to complement organic search strategies. Practical guidance is provided to implement SEO best practices, monitor performance, and achieve measurable results for businesses online.
By the end of the course, learners will be equipped to optimise websites, improve search engine rankings, and effectively integrate SEO strategies into their business marketing efforts.
Our online courses are designed to support flexible learning, career development, and personal growth.
Our courses are suitable for learners who want to study online and develop their knowledge for work, career progression, retraining, or personal development. Many courses are designed to be accessible, so previous experience may not always be required. Some higher level courses may be more suitable for learners with existing knowledge or relevant experience.
See what learners say about studying online with us.
Rated by learners on Trustpilot
The course was easy to access online and the support team were helpful whenever I needed guidance.
Verified learner
I liked being able to study in my own time. The online format made it much easier to fit around work.
Verified learner
The content was clear, simple to follow and useful for building confidence in the subject.
Verified learner
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Yes, our courses are completed online, giving you the flexibility to study from home and fit learning around your work, family, and other commitments.
Completion times vary depending on the course and how much time you can commit each week. Many learners choose online study because it allows them to fit learning around work, family, and other commitments.
Yes, once you successfully complete your course, you will receive a certificate to recognise your achievement.
Yes, support is available throughout your learning journey. Our team is on hand to help with questions about your course, access, or next steps.
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